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New favorite of natural sweeteners: Mogroside market is expected to explode in 2019

作者: 合健生物    来源:  Chang Sha Heking Biotechnology Co., Ltd.    时间: 2020-11-11

As a new type of natural sweetener, Mogroside is extracted from Luo Han Guo. Its sweetness is 350 times that of sucrose. Its main component is Mogroside V. Mogroside has the characteristics of low sugar and low calorie, which can improve the immune system, liver and blood sugar of modern consumers, and meet the health requirements of contemporary consumers. Compared with the current traditional natural sweetener, stevioside, the taste is closer to that of sucrose, without bitterness, which makes up for the lack of stevioside to a certain extent.

In fact, in order to meet consumer demand, mogroside is gradually being welcomed by the downstream food and beverage industry. For example, Coca-Cola (United States), General Mills (France), Chobani (United States) and other large food and beverage companies all use mogroside as a sweetener.

According to the latest data released by InnovaDatabase, from January to May 2015, 187 products using mogroside as a sweetener were released in the US market alone, an increase of 140% year-on-year.

Globally, consumption of mogroside is concentrated in the United States, Europe, Japan and other regions. At present, the United States is the largest consumer of mogroside. In recent years, the consumption of mogroside in the US market has shown a gradual increase. In 2011, the consumption was close to 20 tons/year, and by 2014, the consumption is estimated to exceed 50 tons/year, an increase of 125%.

At present, the production areas of Luo Han Guo are mainly distributed in southern China and northern Thailand, and the production enterprises are mainly concentrated in China. From 2010 to June 2015, the Mogroside products of these companies have successively obtained the US General Recognized as Safe (GRAS) certification. Among them, Gefors and Rhein Biology are the main manufacturers of mogroside in China, occupying more than 80% of the market share of mogroside in China.

The rapid growth of foreign demand promotes the rapid development of the domestic mogroside industry. According to CCM, in 2013, the production capacity of mogroside in China was only 290 tons per year, while the output was less than 200 tons. Compared with other natural sweeteners in China, the production scale is smaller. For example, in 2014, China's stevia production capacity reached 27,000 tons/year, and the output also exceeded 3,000 tons. But by 2015, the capacity has risen to 520 tons/year, and the output has increased to 260 tons.

Insufficient supply of raw materials is currently the main factor restricting the expansion of the mogroside industry. Due to the restriction of the planting environment, Luo Han Guo is currently only grown and cultivated in China; and in order to implement the protection of origin, my country also legislates to prohibit the seeds and genetics of Luo Han Guo from being taken abroad.

At present, the mountainous area of ​​Guangxi is the most suitable place for the growth of Luo Han Guo in China, and Guangxi has become the largest production area of ​​Luo Han Guo in China. The planting area and output account for about 90% of the country. Although China's Luo Han Guo plantation area reached 120,000 mu in 2015, which is a significant increase from the 75,000 mu in 2014, it is still in a state of shortage of raw materials.

It is estimated that in 2015, the global Mogroside market will reach 65 million U.S. dollars, and the growth rate is expected to reach about 8%. Among them, the demand for mogroside in the US market in 2015 will be close to 80 tons/year. The vigorous market demand is expected to continue to promote the increase of domestic Luo Han Guo planting area. According to industry insiders, it has been found that the planting area suitable for growing Luo Han Guo can reach 200,000 mu in Shaoyang and Hengyang in Hunan Province.

CCM believes that the Chinese market for mogroside has just started. In China, in addition to being processed into mogrosides, most of the fresh Luohanguo fruits are directly baked into dried fruits for use in Chinese medicine and other industries. 80% of the downstream applications of mogroside in China are in the beverage industry, but CCM believes that with the support of domestic food policies and the continuous improvement of extraction technology, mogroside will appear in more health foods and high-end foods. Application.

It is expected that by 2019, with its unique health properties and continuous expansion of downstream applications, the Chinese market for mogroside will grow by 400%.

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